LCR Team
Proud sponsor of the LCR Honda MotoGP™ Team ©2019
OlympTrade clients Proud sponsor of the LCR Honda Team
 
4 Weeks
Start 28 Marth project manager: Leonid Savelyev
 
Director's Explication
sponsored clips "Feel the thrill"
for OlympTrade 106-01
After signing the contract,
the client announced
his priorities.
 
In 2019, a client entered into an agreement to sponsor
MotoGP racer from Honda LCR. An important task was
to declare this in the most native way not intrusive.
Task:
Tell the viewer and user of the application about the
new speed member of the team as part of OlympTrade.
And immerse the viewer at the time of the sale stratum.
Before you go to the track.
The main idea is to show the moment before
the pilot’s departure to the start of the race.
The pilot enjoys this exciting moment, he is
anticipating the event. This event will make
it free. We draw an analogy with the moment
of making a decision on forecasting for
making successful transactions. The main
focus on the motorcycle and the pilot.
Backgrounds and detail of the environment
are dark, in the name of the main emphasis
 
The beginning is calm, then the development
to a climax with a little emotional sagging
before dynamic narration. In the first
5 seconds, there are frames that engage the
audience’s attention and demonstrate the
brand. Installation is linear, with the addition
of non-linear techniques: clip inserts,
flashforward. The constant interaction of
backgrounds, sfx and motorcycle sounds
for maximum immersion of the viewer
 
Moovie Stills:
All production pipeline
Artem Patyn
float freq = chf("freq"); vector offset = chv("offset");
vector4 pos_n = set( pos, @Time * chf('speed"));
string field_cntrl = chs("field_cntrl");
float field_val = chramp("cntrl_field", fit(volumesam
ple(1, field_cntrl, @P), chf("min"), chf("max"), 0, 1));
Concepts Digital Area
The most difficult
was what we
thought would be
the easiest.
The main task was to get into the mood of the
client and their wishes. Since they didn’t have a
clear idea how it should be, we went through a lot
of options. There were many options ranging from
Roman candles to urban spaces, tunnels and
luminous hud.
We were confident that creating a futuristic
space similar to the client’s application would
be easy. And we started with color. But the
client was more difficult.
He wanted the maximum amount of color and
a sense of scale, but later abandoned
these thoughts.
Finally, we were able to feel what the client wants
and moved in this direction. To be honest, this task
was very debilitating as the client wanted more
options. Unlike the garage where the bike was. We
were able to very quickly determine the
style of the motorcyclist.
The garage and the space around we first created
very large wide. Very similar to the lab. But after the
first tests of animation and smoke, we realized that
we need to reduce the space. And after we turned
to this box before the race.
Alexey Kalinin
Look development
Alexandr Tumasov
Working on the character, we paid great attention to
detail. At the very beginning, both the character and the
motorbike were covered with original stickers like a real
Honda LCR racer
The first thing we used is the official resource of
the riders team. And thoroughly studied all
members. We also looked at all the sponsors
and philanthropists who were supposed to be
on our overalls of the character.
In the next stage, we created a scan of the
person, which we flew into the eye, impressing
the future race in his fantasies.
Special Thanks for the lookdev: Vitaly Yakin
Attention. We have prepared a large file for viewing
in real time, downloading it may take a long time.
File weight of some 200mb. Just a moment please :)
final Animation
Paul Shtyler
playd.team
Paul Shtyler
Alexandr Tumasov
Modeling & Shading
Alexey Kalinin
RnD & Concept & Animation
Pavel Gaisin
Concept & Animation
Artem Patyn
RnD Houdini
Andrey Korepanov
Sound & SFX
Thanks for watching.

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